Skip to content

Reports: decide with numbers

Which indicators to review weekly to improve your business.

Key performance indicators

CA

Revenue

  • Track the trend
  • Compare period vs period
  • Identify peaks/seasons

Conversion rate

Requests vs sales

  • Requests received vs confirmed
  • Identify bottlenecks
  • Optimize process

Outstanding balances

Amount to follow up

  • Uncollected amount
  • Customers to call back
  • Recovery rate

Deep analysis

Products

  • Top 5 products
  • Identify best-sellers
  • Analyze margins
  • Plan restocking

Customers

  • High-value customers
  • Identify VIP
  • Analyze purchase frequency
  • Personalize offers

Weekly ritual

Monday

  • Identify top 5 products
  • Analyze slow products
  • Decide restocking

Wednesday

  • Analyze high-value customers
  • Plan targeted follow-ups
  • Identify new VIP

Friday

  • Decide: stock, pricing, promotions
  • Plan next week campaign
  • Set objectives

Data-driven decision making

Key questions

  • Which products generate the most revenue?
  • Which customers have the highest average basket?
  • When are sales peaks?
  • What is the retention rate?

Actions to take

  • Increase price of profitable products
  • Target follow-ups for inactive customers
  • Promote complementary products
  • Optimize stock based on trends

Ready to launch your storefront?

Create your storefront for free and share your WhatsApp link today.

Create my free storefront